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About · Obox Systems

The engineering studio behind JewelHQ and the 3D jewelry configurator.

Obox Systems is a Rust-first engineering team. We’ve built high-performance software for a decade, and JewelHQ and the 3D configurator are two of the products we ship. This page is a short read on who we are and how we work.

What we do

Rust, AI factories and high-performance systems, shipped end to end.

Obox Systems is an engineering studio: not a contract dev shop, not a SaaS vendor with a sales team between you and the people writing code. We build secure, high-performance applications for clients across a range of industries, and we staff teams when a partner needs expert engineers embedded into their own delivery.

Our primary specialization is Rust. We use it where memory safety, predictable performance and the ability to compile to WebAssembly genuinely move the product forward, which is most of the systems we build. The 3D jewelry configurator is one such product: a real-time photoreal renderer compiled from Rust to WebAssembly, running entirely in the browser at 60 fps on mid-tier phones.

We work with brands and platforms across ten countries. Some engagements are end-to-end product builds; some are technical strategy and architecture for teams that already have a roadmap and need senior engineers in the room. The common thread is that we treat the codebase as the deliverable, not a deck or a demo.

Read the full company story on obox.systems (opens in a new tab)

Our products

Two products, one team.

JewelHQ

For independent jewelers in the US: a shop page run from your phone. Photograph a piece, set a price and share it with clients on WhatsApp.

See JewelHQ

3D jewelry configurator

For brands with a web store: a photoreal ring your shoppers can turn, restyle and inspect on every product page.

See the configurator

A decade of shipping, in four numbers

Years
10+
of engineering practice
Projects
150+
delivered to production
Clients
100+
across ten countries
Success rate
99%
on delivered work

How we work

Six principles, applied to every engagement.

  • Overdelivery

    Ship more than the spec asked for, every engagement.

  • Consistency

    Best practices and test-driven development by default, not as an upsell.

  • Trust

    The foundation under every client relationship: earned with code, kept with honesty.

  • Learning

    Continuous knowledge-sharing inside the team and with the wider community.

  • First principles

    Question assumptions before importing patterns; the box is rarely the answer.

  • Impact

    Engineering that moves the industry forward, not just the next ticket.

Want to see what we build?

JewelHQ opens to jewelers by invite, and the 3D configurator runs right in your browser.